Collaboration with Aaliyah Ali
Brief: giffgaff has successfully become a B-Corporation! but what’s the problem? Unfortunately, not everyone knows what being a B-Corp means. We aimed to produce a campaign to show giffgaff is taking their B-Corp status seriously. What is more serious than a total rebrand?
Our Response: A total transformation by giffgaff to show that being a B-Corp is more than just a title. The B is a part of who they are as a company. Our light-hearted and fun campaign aimed to get people talking, creating an awareness for B-Corps and the power of business to benefit the planet and community.
Software: Figma/Adobe Creative Suite
